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MANILA, Philippines — Financial literacy is becoming an increasingly important life skill for young Filipinos navigating a rapidly evolving digital and economic landscape.
To help equip students with practical money management skills early on, the Bank of the Philippine Islands (BPI), through its social development arm BPI Foundation (BPIF), has renewed its partnership with Knowledge Channel Foundation Inc. (KCFI).
The renewed collaboration aims to bring financial education closer to learners and educators across the country through engaging educational content, strategic media initiatives and community-based learning programs.
Building on the momentum of previous efforts, the partnership seeks to make financial concepts more accessible, relevant and actionable for today's youth.
The initiative expands on the success of programs launched by BPIF and KCFI in 2024, including Estudyantipid, a resource video series that promotes financial wellness among Junior and Senior High School students.
The series aired from September 2024 until the end of 2025 and reached 10,000 public schools nationwide through Knowledge Channel.
It was also broadcast through:
• Digital Free TV via ABS-CBN TVPlus, GMA Affordabox, Easy TV, BEAM 31 and SBN 21
• Cable TV through SkyCable, SkyTV, Cablelink, and DCTV Cable TV Network Broadband
• Direct-to-home satellite through Cignal and SatLite
• Full episodes were likewise made available on Knowledge Channel’s YouTube channel, @knowledgechannelorg
Twenty-two Knowledge Channel TVs (KCTVs) were also donated to last-mile schools in Ifugao, Aklan, Cebu, South Cotabato, Sarangani, Camarines Sur and Sorsogon to support classroom learning, benefiting more than 9,000 students.
“As our valued partners in education, we sincerely thank BPI Foundation and Knowledge Channel Foundation for continuously placing education at the heart of your mission. With the right knowledge and opportunities, every Filipino learner can grow into a future that is not defined by scarcity, but shaped by wisdom, resilience and abundance,” said Education Assistant Secretary Cilette Liboro Co.
The Bank of the Philippine Islands (BPI), through its social development arm, BPI Foundation (BPIF), renewed its partnership with Knowledge Channel Foundation, Inc. (KCFI) to advance financial literacy across the country through trusted, large-scale education and media platforms.
As part of the renewed agreement, a multi-phase program will be rolled out to equip Filipino youth and educators with practical financial knowledge through innovative educational content, strategic media initiatives, and community-based training engagements nationwide.
This builds on the success of previous programs launched by BPIF and KCFI in 2024, including “Estudyantipid,” a resource video series promoting financial wellness among Junior and Senior High School students. The series aired from September 2024 to the end of 2025 and reached 10,000 public schools nationwide through Knowledge Channel.
It was also broadcasted on the following channels:
- Digital Free TV via ABS-CBN TVPlus, GMA Affordabox, Easy TV, BEAM 31, and SBN 21
- Cable TV through SkyCable, SkyTV, Cablelink, and DCTV Cable TV Network Broadband
- Direct-to-home satellite through Cignal and SatLite
- Full episodes were likewise available on Knowledge Channel’s YouTube Channel at @knowledgechannelorg
Twenty-two Knowledge Channel TVs (KCTVs) were also donated to last-mile schools across various provinces in Ifugao, Aklan, Cebu, South Cotabato, and Sarangani, Camarines Sur and Sorsogon, for in-classroom learning, benefiting more than 9,000 students.
“As our valued partners in education, we sincerely thank BPI Foundation and Knowledge Channel Foundation for continuously placing education at the heart of your mission. With the right knowledge and opportunities, every Filipino learner can grow into a future that is not defined by scarcity, but shaped by wisdom, resilience and abundance,” said Asec. Cilette Liboro Co, Public Affairs and External Partnerships, Department of Education.
Launched in 2024, the Estudyantipid videos feature practical budgeting lessons designed to help students manage their finances wisely and develop better saving habits for the future.
Launched in 2024, the Estudyantipid videos feature practical budgeting tips designed to help students manage their finances wisely and build better saving habits for the future.
“Our shared advocacy with Knowledge Channel Foundation reinforces our commitment to financial inclusion by making financial education accessible, easier to understand, and contextually relevant to young Filipinos,” said Carmina Marquez, BPIF executive director.
“Through our financial education programs and strategic partnerships, our goal is to continue to help build a better Philippines—one family and one community at a time.”
Students from Ernesto Rondon High School watch Estudyantipid Episode 1 during its launch, introducing lessons on income and saving.
The renewed partnership program for 2026 will be implemented in two phases. Under Phase 1, KCFI will produce and broadcast two new financial literacy video modules titled Savings 2.0 and Fraud and Scam in Online Spaces.
The Savings 2.0 module aims to help young learners understand the value of budgeting and saving by teaching them how to distinguish needs from wants, make informed financial decisions, and develop responsible money habits. It highlights practical financial skills that can help prepare them for a more secure and stable future.
Meanwhile, the Fraud and Scam in Online Spaces module will teach young learners how to recognize common online scams and fraudulent activities, encouraging them to be vigilant and critical when engaging in digital transactions. The module aims to strengthen their awareness and decision-making skills to help them stay safe and responsible in the digital world.
These educational materials are tailored for Junior and Senior High School students and are expected to reach an estimated 5.5 million to 6 million beneficiaries through television, cable, satellite and digital learning platforms nationwide by year-end.
The video modules will be integrated as supplementary learning materials that students may watch during classroom sessions or access independently through digital platforms.
To maximize reach and accessibility, the videos will also air regularly every Monday, Wednesday, Friday and Sunday at 12 – 12:20 p.m., 1:40 – 2 p.m., and 3:30–3:40 p.m. across KCFI’s broadcast channels.
Phase 2 will further expand the initiative through a multi-city financial literacy program in 2026, covering key areas such as Rizal, South Cotabato, Sarangani, Basilan, Zamboanga City and Iloilo.
The program will combine education infrastructure support, grassroots community engagements, and media initiatives to strengthen awareness and deepen financial literacy among educators, learners, their families, and local communities.
Each city engagement will serve as a milestone event featuring the donation of Educational Digital TVs (EDTVs) and the launch of BPI Foundation-Knowledge Channel financial literacy content, helping ensure consistent national messaging, broader reach, and sustained public engagement.
Teachers and community members gathered for an engaging financial literacy session in April 2025, led by BPIF and KCFI, focused on helping participants make informed financial decisions.
Teachers and community members gathered for an engaging financial literacy session in April 2025, led by BPIF and KCFI, focused on helping participants make informed financial decisions.
“Our multi-platform approach ensures that no learner is left behind, and that meaningful and values-driven financial literacy educational videos reach even those with low connectivity and far-flung areas. By introducing financial concepts in age-appropriate and engaging ways, we are planting seeds of responsibility, discipline, and empowerment among Filipino youth,” said Edric Calma, KCFI vice president and director of operations.
In 2025, BPIF’s financial education initiatives have reached 3.3 million Filipinos in local communities nationwide.
To learn more about BPIF’s programs, visit www.bpifoundation.org or follow BPI Foundation on Facebook (@BPIFoundation) and Instagram (@bpifoundationinc).
Editor’s Note: This press release from BPI Foundation is published by the Advertising Content Team that is independent from our Editorial Newsroom.
