Cignal, Asian Vision partner to boost provincial markets

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The Philippine Star

January 25, 2026 | 12:00am

MANILA, Philippines — Cignal and Asian Vision have entered into a strategic partnership aimed at revolutionizing the digital landscape in the country’s provincial growth markets.

The new partnership offers a bundled subscription model to deliver world-class programming through Cignal Play, powered by Asian Vision’s high-speed fiber infrastructure. This strategy provides premium content-centric broadband experiences to meet the evolving digital demands of Filipino families.

Cignal Play is the premier video-on-demand and linear streaming platform of Cignal, offering a diverse array of entertainment. It features over 80 live channels, ranging from top-tier sports networks like PBA Rush and Premier Sports to global entertainment giants such as HBO, AXN and HGTV. The platform ensures that subscribers can enjoy a seamless viewing experience anytime, anywhere.

Asian Vision is a leading telecommunications and managed services provider dedicated to delivering reliable internet connectivity to homes and businesses. Under the leadership of Paco Magsaysay, a seasoned executive renowned for his deep understanding of regional market dynamics and founder of Carmen’s Best, the company has evolved into a future-ready provider prioritizing customer-centric solutions for the country’s developing landscapes.

“This handshake represents our shared commitment to growth and innovation,” Magsaysay said. “By aligning with Cignal, we position Asian Vision as a competitive provider capable of converging premium content and broadband connectivity.”

“Our partnership with Asian Vision allows us to bridge the gap between premium entertainment and high-speed connectivity for more Filipino households,” said Gerard Milan, chief revenue officer of Cignal. “By integrating our content with Asian Vision’s infrastructure, we ensure that more families in key regional hubs have access to the best viewing experience on the market.”

The partnership secures a long-term roadmap for both companies, ensuring that even the farthest provinces have access to the highest quality digital services the Philippines has to offer.