Del Monte launches Nutri-licious advocacy

AS part of its centennial celebration — anchored on the theme of Nourishing Goodness — Del Monte Philippines has launched the Nutri-licious advocacy, a nationwide effort that empowers moms to serve affordable, nutritious meals that can help address malnutrition in Filipino households.

MOA PARTICIPATION Participating in the memorandum of agreement (MOA) signing are (from left) Geo Punsalan, Del Monte Culinary Solutions Kitchen chef and Nutrition Council member; Alvin Manalansan, Philippine Stakeholders for Nutrition and Dietetics vice president; Sharon Tanganco, Del Monte Philippines chief marketing officer; Iris Uy, Del Monte Philippines chief scientific officer and head of Research & Development; and Kate Demetrio, Del Monte Philippines dietitian. IMAGE FROM DEL MONTE PHILIPPINES

One in four Filipino Children face stunted growth

Faced with one in four Filipino children under the age of five that are affected by stunted growth — a condition hindering a child’s health, development and future potential — the Nutri-licious advocacy aims to make nutritious meals accessible. Partnering with the Philippine Stakeholders for Nutrition and Dietetics (PSND), a network of over 1,000 licensed nutritionists, Del Monte has developed easy, budget-friendly meals that are each under P200. The partnership with PSND will further strengthen the science behind Del Monte’s advocacy and expand its reach in educating more Filipino communities on the importance of including nutritious meals in their everyday lives.

HEALTHY VALUE MEALS Del Monte Culinary Solutions Kitchen chef and Nutrition Council member Geo Punsalan helps to share Nutri-licious recipes that cost less than P200 to serve a family of 4 to 5, using ingredients already familiar to Filipino households. IMAGE FROM DEL MONTE PHILIPPINES

Helping moms cook nutritious family meals for under P200

At the heart of Nutri-licious is the belief that healthy family meals don’t have to be expensive. Del Monte features complete recipes that cost less than P200 to serve a family of 4 to 5, using ingredients already familiar to Filipino households such as Del Monte Tomato Sauce, Pineapple Solids and 100 Percent Pineapple Juice with Vitamins A-C-E.

Del Monte Tomato Sauce is powered by LycoNutrients, a blend of lycopene, iodine, and vitamins A and C that support everyday wellness.

QUICK RESPONSE TO NUTRITION Linking to Del Monte’s Nutri-licious recipes, a quick response or QR code will appear on campaign materials for moms to be able to recreate these for their families. IMAGE FROM DEL MONTE PHILIPPINES

Helping boost immunity while enhancing dishes with their signature asim-tamis (sour-sweet) flavor, Del Monte Packaged Pineapples (Tidbits and Chunks), dubbed as the “Superfruit ng mga ulam,” are rich in vitamin C and fiber.

Based on research by the University of San Agustin, Del Monte Pineapple Juice A-C-E delivers “PinaPhyto-five” benefits, which are anti-inflammatory, antioxidant, antidiabetic and anticancer, and have neuroprotective properties.

To support this advocacy of bringing Nutri-licious family meals from the kitchen to the nation, Del Monte will be leveraging its Kitchenomics platform, a long-time ally of Filipino moms. Recipes will be housed in Del Monte Kitchenomics, and a quick-response or QR code linking to Nutri-licious recipes will appear on campaign materials for moms to be able to recreate them for their families.

A centennial commitment to nourishing the health of Filipinos

Nutri-licious is more than an advocacy; it reflects Del Monte’s 100-year commitment to “Nourishing Goodness in every Filipino home.” Nutri-licious marks the start of a bigger movement to make nutritious meals a daily habit — one mom, one meal and one family at a time.