Pitik Queen joins Good Zone for 90-day feeding program

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May 8, 2026 | 11:34am

MANILA, Philippines — Ian Kamangkang, most popularly known as Pitik Queen made his most powerful move yet — not on a stage, but on the ground of Helping Land, Tondo, where 200 malnourished children are waiting for a meal.

Ian officially joined the Good Zone 90-day feeding program as its Brand Champion, showing up not just for a photo opportunity but for the full challenge — 90 days, 4 days a week, one plate at a time.

Because for Pitik Queen, the real beat is not the one you dance to. It is the one that keeps a child going.

"I believe every one of us has the power to make a difference. Hindi kailangang malaki. Basta totohanin mo," said Pitik Queen. "And that is exactly what Good Zone is doing. Totohanin nila ito. Araw-araw. Proud akong maging bahagi ng pamilyang ito."

Good Zone officially launched its feeding program on May 4 providing 200 children aged 12 and below with one complete and nutritious meal supervised by licensed nutritionist-dietitian Coach Joanne Cruz-Baill, RND. Every plate is designed with purpose — carbohydrates, protein, vegetables, and fruit — because Good Zone does not just feed children. Good Zone fights for them.

The program runs in partnership with Project PEARLS, a trusted nonprofit that has been inside the Helping Land community since 2010 — long before the cameras, long before the banners, and long before anyone was watching. 

The May 6 event was a full day of feeding, nutrition orientation by Coach Joanne, arts and crafts with the children around the theme of the Good Zone Pinggang Pinoy, and food pack distribution for the families — all led by Pitik Queen, the Good Zone team, Project PEARLS volunteers, and DigiPlus Foundation.

"Every child in this program deserves to grow up healthy, strong, and full of hope," said the Good Zone team. "Having Ian join this mission — not just as a name, but as someone who showed up, got his hands in it, and stayed — means everything to us and to this community."

The Good Zone x Pitik Queen feeding program continues four days a week through July 2026, with a final weigh-in to document the measurable nutritional progress of all 200 children. 

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