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SB19 tapped as ambassador by the Department of Tourism.
SB19 via Instagram
MANILA, Philippines – After weeks of speculation, SB19 is revealed to join BINI as the newest tourism ambassadors of the country.
The Department of Tourism on Sunday, July 26, called the P-pop group a “source of national pride” and “one of the country’s finest representatives of Filipino culture” in its announcement.
The five-member group featuring Pablo, Josh, Stell, Justin and Ken has been buzzed about as the next to be announced as the tourism agency’s ambassador after the P-pop girl group BINI was announced earlier this month.
The agency had earlier teased about tapping two P-pop groups as its newest ambassadors.
"SB19's talent is undeniable — their music is powerful, and so is their influence. They have the reach to connect with fans across the United States, Europe, ASEAN, and beyond. And in the US, we're seeing that influence become something real: Filipino-Americans who grew up watching SB19 online are now booking flights home, some for the first time in years, just to see them perform on their home turf.
"We're seeing the same thing across ASEAN, where SB19's fandom is just as strong, and where a short flight makes that pull even easier to act on. Whether it's a Filipino-American flying halfway across the world or a fan in Taiwan or Bangkok just a few hours away, SB19 is giving people real reasons to visit the Philippines. That's the kind of reach we want to build on," Tourism Secretary Dita Angara-Mathay said in a statement.
SB19 will have a busy week this week with the P-pop group throwing the first ceremonial pitch at a Major League Baseball game, ahead of the Chicago White Sox vs. New York Yankees matchup on July 29. A day later, on July 30, SB19 will be the first Filipino act to perform at Lollapalooza in Chicago, which will be streamed live on Disney+ Philippines.
RELATED: SB19 Lollapalooza performance to stream live on Disney+
