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Richmond Mercurio - The Philippine Star
March 19, 2026 | 12:00am
SM City Zamboanga, SM’s eight mall in Mindanao, is a four-level development that will add more than 42,000 square meters of gross leasable space to Zamboanga City’s retail landscape.
STAR / File
MANILA, Philippines — SM Prime Holdings Inc. will open its 90th mall in the country on March 20, boosting further its retail presence in Mindanao.
SM City Zamboanga, SM’s eight mall in Mindanao, is a four-level development that will add more than 42,000 square meters of gross leasable space to Zamboanga City’s retail landscape.
“Zamboanga is a strong and growing market. This expansion allows us to broaden our footprint and respond to rising economic activity in the area,” SM Prime president Jeffrey Lim said.
“With this investment, we also expect to create jobs, support local enterprises and help drive domestic tourism in the region,” he said.
SM Prime said SM City Zamboanga would introduce several first-in-the-city features, including the tallest scenic elevator in Mindanao equipped with LED displays, a corner outdoor LED wall capable of 3D content.
The mall will also house Zamboanga’s first electric vehicle charging station, along with sustainability initiatives such as solar panels, a trash to cash recycling program and an e-waste collection facility.
To serve the region’s diverse community, the mall will include a Muslim prayer room.
Additional features include an indoor garden with a high skylight ceiling and aviary-themed park, an upgraded Cyberzone, a modernized food court, three digital SM Cinemas with two director’s clubs cinemas and a dedicated paw park.
With its strategic location and expanded amenities, SM Prime expects SM City Zamboanga to serve as a key commercial and social hub in the region.
SM City Zamboanga is approximately 10 minutes from Zamboanga International Airport and five minutes from the Zamboanga City Seaport.
It is also within two to three kilometers of City Hall and the downtown area, with access via public and private transport.
SM City Zamboanga is the first of four malls SM Prime is targeting to add to its portfolio this year as part of the group’s continuing expansion.
Other upcoming malls slated to open for 2026 are SM General Trias, SM Tagum and SM Santa Rosa (Yulo).

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