Still feeling ‘Wicked’? This beauty brand lines up witchy designs

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Here’s how to tap into the charm of Glinda the Good and the fierce spirit of Wicked Witch Elphaba!

MANILA, Philippines – As Wicked: For Good rekindles the beloved story of friendship, power, and transformation, this global beauty brand invites fans to take home a piece of Oz. 

KISS cosmetics bring the blockbuster movie’s magic not only to people’s fingertips but also to their lashes, with their limited edition press-on nails and false lash designs — products inspired by  the charm of Glinda the Good and the fierce spirit of Wicked Witch Elphaba.

A WICKED COLLAB. KISS brings out the glam through the magical aesthetic of the Land of Oz. Photo by Kevin Ian Lampayan/Rappler

Wicked designs! What to expect

The new KISS x Wicked collaboration unveils four, salon-grade product lineups inspired by the movie’s pink and green aesthetic. 

With six innovative designs, the imPRESS Press on Nails (P849) features glow-in-the-dark effects and also the purefit tech that enables a slim and comfortable fit, supported by super hold adhesives.

Next in line are the Gel Glue On Nails (P899), ready-to-wear gel nails that come in four exclusive glow-in-the-dark designs. Each set also includes its own manicure kit with gel glue, a manicure stick, and a nail file.

There’s also something in store for kids who want to join the Oz fantasy with the brand’s Mini Press on Nails (P599), which come in two cute designs.

Aside from the variety of nail items, the collaboration includes two lash products that accentuate the eyes with sparkly green and pink accents while keeping the look seamless and lightweight.

The imPRESS Falsies (P799) are lash clusters that go under your natural lashes. Using a prebond technology, these extensions do not require any glue but still provide an all-day hold. The 12 lash clusters even come with a limited KISS x Wicked non stick applicator.

Completing the lash offerings are the Falscara Lash Extensions (P899) for those who prefer secured glue attached extensions. These lashes can be reused up to three times and leave no damage to the natural lashes. Each pack includes 10 pieces of wisp lashes, glue, and a non-stick applicator.

KISS is a global beauty brand known to bring the salon experience to people’s homes through their nail and lash products. Beginning in 1989 in a small studio in New York, the brand expanded to drugstores and eventually became available in more than a hundred countries worldwide.

In the Philippines, their products, including the KISS x Wicked collection, are available at Watsons and SM Beauty stores nationwide. They can also be purchased online via Lazada, Shopee, and Tiktok Shop. – Rappler.com