4 months ago
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THE Tourism Promotions Board (TPB) held its annual "Pasasalamat" as a heartfelt expression of gratitude to media professionals and content creators at the new Centro de Turismo Intramuros, Calle Arzobispo, on Jan. 27, 2025.
PASASALAMAT Tourism Promotions Board COO Maria Margarita Montemayor Nograles, Tourism Secretary Christina Garcia Frasco, and Apl.de.Ap of Black Eyed Peas (front, 6th, 7th and 8th from left, respectively) with media practitioners and content creators during the TPB ‘Pasasalamat’ at Centro de Turismo Intramuros, Calle Arzobispo, on Jan. 27, 2025. TPB PHOTO
TPB COO Maria Margarita Montemayor Nograles said the efforts of media professionals and content creators are woven into the unique tapestry of Filipino history and culture.
"Pasasalamat is our way of recognizing the invaluable contributions of our partners in helping us share the wonders of the Philippines. It is through your dedication and support that we have been able to achieve these milestones and inspire travelers to experience our country," she said.
The event celebrated the success of the Philippines' tourism campaigns, with the revitalized Centro de Turismo Intramuros adding a further dimension to these achievements.
The historic venue served as more than just a backdrop; it harmonized seamlessly with the evening's performances, including Acapellago's modern renditions of Filipino classics and Sindaw Performing Arts Guild's stunning showcases.
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In highlighting tourism's role as a force for good and a catalyst for meaningful opportunities, Nograles emphasized TPB's transformative impact on communities and the environment.
All these achievements underscore an extraordinary milestone, with P11.3 billion in sales leads generated in 2024 — a remarkable 44.8 percent increase from the previous year.
After the program, guests were invited to a guided tour, exploring the stories that define Philippine history while exploring how venues like Centro de Turismo are instrumental in preserving this legacy.
The event closed optimistically, reaffirming TPB's mission to champion sustainable tourism while creating opportunities for all Filipinos.
Visit www.tpb.gov.ph for more information.
