With ‘Art for Everyone,’ SM Supermalls transforms into ‘SM Mallseum’

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Here’s a sequel to Art Market 2024 with more than 4,000 featured artworks

Editor’s note: This content is sponsored by SM Supermalls and was handled by BrandRap, the sales and marketing arm of Rappler. No member of the news and editorial team participated in the publishing of this piece.

Here’s a sign to add “art appreciation” to your next malling agenda. Whether you’re craving a breather in the middle of shopping errands or running out of family bonding ideas, SM Supermalls’ latest initiative has something for everyone. 

ART APPRECIATION. SM Supermalls invites art enthusiasts of various ages and backgrounds to visit the galleries

Following its commitment to support Filipino artistry, SM Supermalls is launching “Art for Everyone,” a month-long celebration of creativity, culture, and community. While it officially kicked off on July 1, you still have the chance to catch it in several SM Supermalls locations. Think art galleries inside the mall – no entrance fee needed.

This event serves as a fun follow-up to last year’s Art Market 2024, a Gold Stevie® awardee for Innovation in the Use of Events. Guests witnessed more than 4,000 local artworks and got to know over 1,200 Filipino artists – established and emerging alike – with many of last year’s featured artists eager to return to this year’s edition. They also have the opportunity to sell their work, so it’s good news for visitors wanting to bring a masterpiece home.

EVERYONE’S INVITED. SM J Mall in Mandaue City is one of the 21 participating malls in the month-long celebration championing Filipino artists

What kinds of artwork are there?

“Art for Everyone” will showcase various forms of expression like paintings, photography, prints, digital art, mixed media, and sculpture. As its name affirms, the program is meant to cater to different ages and backgrounds. Take it from the artists themselves. 

“I was doing this painting together with my grandchildren and wife,” said painter Angel Briones, whose artwork entitled “Harmony in the Pond” is displayed at SM Clark, Pampanga. Meanwhile, another artwork – starring a colorful barn – featured in the same mall is painted by a child artist named Nico Aranda. 

Which SM Supermalls can I catch Art for Everyone?

Some branches held their exhibits earlier this month, but here’s a list of locations where you can still catch it:

• SM J Mall – July 10 to 31
• SM City Baguio – July 14  to 26
• SM City Sorsogon – July 15 to 28
• SM City Bacolod – July 15 to 31
• SM City Iloilo – July 15 to 31
• SM Seaside City Cebu – July 15 to 31
• SM Center Dagupan – July 16 to 29
• SM City BF Paranaque – July 16 to 31
• SM City Baliwag – July 19 to 31
• SM City Dasmariñas – July 20 to 27
• SM CDO Downtown – July 20 to 30
• SM City Masinag – July 21 to 26
• SM City Santa Rosa – July 21 to 27
• SM Center Angono – July 21 to 31
• The Podium – July 22 to 27
• SM Mall of Asia – July 22 to 31
• SM Lanang – July 23  to August 6
• SM City North EDSA – July 24 to 30
• SM Aura – August 15 to 24

With “Art for Everyone,” you can discover your new favorite artist, regain inspiration for your next creative project, and support Filipino artistry all at once.

For more details, head to SM Supermalls’ website and watch your go-to mall transform into a vibrant art hub. – Rappler.com